{"id":5100,"date":"2024-10-28T11:19:37","date_gmt":"2024-10-28T15:19:37","guid":{"rendered":"https:\/\/dev.ironmarkusa.com\/?post_type=imk_case_study&#038;p=5100"},"modified":"2025-08-28T18:55:46","modified_gmt":"2025-08-28T22:55:46","slug":"gather-ai","status":"publish","type":"imk_case_study","link":"https:\/\/ironmarkusa.com\/our-work\/gather-ai\/","title":{"rendered":"Taking Tradeshows Higher With Drone Technology"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.gather.ai\/\">GATHER AI<\/a> specializes in inventory management for modern warehouses, deploying drones to efficiently track warehouse inventory and deliver real time reporting. They were looking for a similarly creative way to showcase their capabilities at tradeshows, and engaged Ironmark to create a booth to highlight their drones through an impressive interactive demonstration.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Problem<\/h2>\n\n\n\n<p>To highlight the drone\u2019s capabilities, GATHER AI needed a custom booth with an enclosed fly zone. They wanted to include a warehouse image to authentically replicate the drone\u2019s work. The set-up also required three separate booths to be used at two events, and a standalone backdrop used to set up and code the drone.<\/p>\n\n\n\n\t<div id=\"acf-block-lightbox-gallery-block_991243b0b6a56858b7997e736348f0e0-1852560912\" class=\"ironmark-lightbox-gallery acf-block align align wp-block-acf-lightbox-gallery\">\n\t\t\t\t\t<figure class=\"gallery-wrapper\">\n\t\t\t\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t<a data-glightbox=\"description: \" class=\"glightbox glightbox-1050353023\" href=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/InlineImage1.jpg\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/InlineImage1-1024x450.jpg\" alt=\"A model of a tradeshow display\"><\/a>\n\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t<a data-glightbox=\"description: \" class=\"glightbox glightbox-1050353023\" href=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/InlineImage2.jpg\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/InlineImage2-1024x450.jpg\" alt=\"A drone scanning a box in a warehouse\"><\/a>\n\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t<a data-glightbox=\"description: \" class=\"glightbox glightbox-1050353023\" href=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/InlineImage3.jpg\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/InlineImage3-1024x655.jpg\" alt=\"A drone flying in a warehouse\"><\/a>\n\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t<a data-glightbox=\"description: \" class=\"glightbox glightbox-1050353023\" href=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/InlineImage4.jpg\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/InlineImage4-1024x655.jpg\" alt=\"A tradeshow booth and display\"><\/a>\n\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t<\/div><!-- #acf-block-lightbox-gallery-block_991243b0b6a56858b7997e736348f0e0-1852560912.ironmark-lightbox-gallery acf-block align -->\n\t\n\n\n<h2 class=\"wp-block-heading\">Solution<\/h2>\n\n\n\n<p>Ironmark worked with our vendor to create a 10\u2019 x 30\u2019 booth with a custom drone cage, a 10\u2019 x 20\u2019 booth with a drone cage, and a custom 10\u2019 x 10\u2019 backdrop design of the warehouse to train and code the drone for all shows. The drone cages enclosed the flying areas with doors created for easy access. The cages featured a roof with lights and three side access doors of netting. Ironmark attached the custom drone to a 10\u2019 x 20\u2019 backdrop with the GATHER AI logo, colors, and bullet points for a powerful, crowd-attracting display.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Results<\/h2>\n\n\n\n<p>The results were magic. Customers flocked to the booths for the demonstrations, and GATHER AI demonstrated their innovative capabilities to collective awe. It was a terrific tradeshow moment, and they have since seen more interest from attendees. GATHER AI has turned to Ironmark for additional branding work, including flyers, business cards, new event backdrop designs, and more.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Takeaway<\/h2>\n\n\n\n<p style=\"margin-bottom:3rem\">Working together, GATHER AI and Ironmark highlighted the technology by creating a unique space suited just for its purpose. Whether designing for tradeshows or other marketing channels, out of the box products require out of the box thinking \u2014 and when that product literally flies in the face of convention, leveraging those unique capabilities creates marketing that reaches new heights too.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"260\" src=\"\/wp-content\/uploads\/2024\/10\/GatherAIandI_IMK_Color-1024x260.png\" alt=\"GATHER AI and Ironmark logos\" class=\"wp-image-5112\" style=\"width:473px;height:auto\" srcset=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/GatherAIandI_IMK_Color-1024x260.png 1024w, https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/GatherAIandI_IMK_Color-300x76.png 300w, https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/GatherAIandI_IMK_Color-768x195.png 768w, https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/GatherAIandI_IMK_Color-160x41.png 160w, https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/GatherAIandI_IMK_Color-100x25.png 100w, https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/GatherAIandI_IMK_Color-590x150.png 590w, https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/GatherAIandI_IMK_Color.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>GATHER AI specializes in inventory management for modern warehouses, deploying drones to efficiently track warehouse inventory and deliver real time reporting. They were looking for a similarly creative way to showcase their capabilities at tradeshows, and engaged Ironmark to create a booth to highlight their drones through an impressive interactive demonstration.<\/p>\n","protected":false},"featured_media":5103,"template":"","imk_industry":[],"imk_topic":[],"class_list":["post-5100","imk_case_study","type-imk_case_study","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Taking Tradeshows Higher With Drone Technology | Ironmark<\/title>\n<meta name=\"description\" content=\"Working together, GATHER AI and Ironmark highlighted GATHER AI&#039;s drone technology by creating a unique space suited just for its purpose.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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