{"id":1551,"date":"2022-09-07T14:00:00","date_gmt":"2022-09-07T18:00:00","guid":{"rendered":"https:\/\/dev.ironmarkusa.com\/top-7-graphic-design-trends-of-2022\/"},"modified":"2026-07-29T16:34:24","modified_gmt":"2026-07-29T20:34:24","slug":"top-7-graphic-design-trends-of-2022","status":"publish","type":"post","link":"https:\/\/ironmarkusa.com\/top-7-graphic-design-trends-of-2022\/","title":{"rendered":"Top 7 Graphic Design Trends of 2022"},"content":{"rendered":"\n

Looking to redesign a logo? Is it time to update the look and feel of your website? Working on refreshing your entire brand<\/a>? In both the print and digital arenas there are some exciting graphic design trends out there right now, and we\u2019ve pulled together the top ones to provide you with some inspiration.<\/p>\n\n\n\n

Why Look at Graphic Design Trends?<\/h4>\n\n\n\n

As designers, it\u2019s important to know what is appealing to the masses as creative pieces are put together. The trends now are relative to the state of the world and of society. According to Adobe\u2019s 2022 Creative Trends report, people are looking for art and ads that make them feel carefree and joyful in a world where the pandemic has taken its toll, and people are tired of the mundane and familiar. <\/p>\n\n\n\n

Whether they\u2019re reaching back into the past<\/a> or surging ahead to the future, there are bound to be some that speak to your mission and carry your brand forward. Let\u2019s have a look:<\/p>\n\n\n\n

Related: 11 Graphic Design Terms You Need to Know<\/a>.<\/strong><\/p>\n\n\n\n

90s Nostalgia <\/h4>\n\n\n\n

Every decade reminisces about a decade or two before it, when things seemed simpler, we were all younger, and the world was somehow easier to manage. With this graphic design trend, we\u2019re going back to the 90s\u2014capturing the childhoods of many influencers in the marketplace with gooey slime, bright color blocks and the newly introduced (at the time) Comic Sans font. Designers are also drawing on simple emojis and early edition internet frames, Memphis design patterns, minimalism, and even the grunge style spawned by popular music. As we grapple with the very real challenges of lingering supply chain issues, pandemic resurgences, inflation challenges, and more, people are comforted by a decade that was largely unconnected, before the iPhone came on the scene, and when the biggest digital concern was the completely anticlimactic (as it turned out), stroke of midnight in 1999, when we headed into Y2K. Have fun with these 90s remixes!<\/p>\n\n\n\n

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Grunge example: Never Go Hungry<\/a><\/p>\n\n\n\n

Flat Vector Artwork<\/h4>\n\n\n\n

Another interesting blast from the past is the flat vector imagery dictated by digital design standards. Designers have brought it back through the lens of Ukiyo-e art, which is an ancient artistic style from Japan\u2019s Edo Period that creates printed artwork with hand-carved woodblocks (and sometimes through painting). The Great Wave off Kanagawa epitomizes this look with distinctive outlining, clean open space, 2D designs, limited perspective, and flat colors; this aligns perfectly with the vibe of the vector designers. Both groups also focus on human poses and expressions to make this \u201cflat\u201d artwork pop.<\/p>\n\n\n\n

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Burger King Corporation<\/p>\n\n\n\n

Lettering That Goes Beyond Lettering<\/h4>\n\n\n\n

The further globalization of the planet today means that we are all merging into one culture in many ways. To that end, this graphic design trend is transcending specific languages to create symbols that are more universal. This lettering may seem unintelligible to us, but it\u2019s attempting to connect people across different languages in a manner beyond language itself. And it\u2019s an art form, with limitless possibilities. For instance, designers are creating cool new shapes, Rorschach-looking blobs, and even letter styles with varying fonts. <\/p>\n\n\n\n

Some, like this new KIA logo, seem to be an optical illusion that changes when you look at the white space. Is the symbol \u201cKIA\u201d or is it two mountains moving together? “The rhythmical, unbroken line of the logo conveys Kia’s commitment to bringing moments of inspiration, while its symmetry demonstrates confidence,” is how the company\u2019s press release describes it.<\/p>\n\n\n\n

No matter how you use this graphic design trend, it\u2019s important to understand your audience here. If they will be frustrated or confused by the ambiguity, it\u2019s best to skip it. But if your brand aligns with some of these more freeform values, then it might be an interesting route to pursue. Either way, you\u2019ll get a reaction!<\/p>\n\n\n\n

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KIA Logo<\/p>\n\n\n\n

Inclusive and Diverse Imagery<\/h4>\n\n\n\n

As the world becomes ever smaller, the values of inclusivity and the celebration of diversity becomes ever more important. Whether its race, ability, age, gender, orientation, or any number of factors, this graphic design trend seeks to include and recognize all. This is likely a response to the recent climate that has supported acts of hate and various forms of marginalization based on these differences. Marketers are seeking to reimagine and strengthen their values of inclusivity and diversity, and want to show this in their imagery too.<\/p>\n\n\n\n

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Source: Dove<\/a><\/p>\n\n\n\n

Geometric Shapes<\/h4>\n\n\n\n

A classic design trend, geometric shapes are big again. Simple and clean, they pop in a sea of images. They are instantly recognizable too. In fact, studies have shown that these shapes evoke different meanings<\/p>\n\n\n\n