{"id":1901,"date":"2023-07-07T20:33:00","date_gmt":"2023-07-08T00:33:00","guid":{"rendered":"https:\/\/dev.ironmarkusa.com\/metas-threads-donts-and-what-to-do-instead\/"},"modified":"2025-08-29T11:47:39","modified_gmt":"2025-08-29T15:47:39","slug":"metas-threads-donts-and-what-to-do-instead","status":"publish","type":"post","link":"https:\/\/ironmarkusa.com\/metas-threads-donts-and-what-to-do-instead\/","title":{"rendered":"Meta\u2019s Threads Don\u2019ts (And What to Do Instead)"},"content":{"rendered":"\n<p>The internet is all atwitter (see what we did there?) with the news of the<a href=\"https:\/\/about.fb.com\/news\/2023\/07\/introducing-threads-new-app-text-sharing\/\"> launch<\/a> of Meta\u2019s Threads! Threads, Meta\u2019s newest app, offers a microblogging platform to share text updates with your social sphere. There are so many questions surrounding this platform that the digital team at Ironmark wanted to share what we know so far. There are a lot of unknowns and several things that Threads cannot do at this time, but we are here to let you know what you should try instead.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DON\u2019T: Download Threads if YOU Are Planning to Delete It&nbsp;<\/span><\/h2>\n\n\n\n<p>Threads is inextricably linked to Instagram in a way that we haven\u2019t seen before. Only Instagram users can download Threads.&nbsp; As of press time, you cannot delete Threads without deleting or wiping your entire Instagram account. There is an option to switch accounts by logging out on the profile menu and signing into any Instagram account you have admin control of. You can deactivate Threads once a week, but the information will all stay on the server unless you delete each post. This is a strategic move by Meta, likely to deter Threads from becoming a short-lived fad.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DO: Join the Conversation&nbsp;<\/span><\/h2>\n\n\n\n<p>The conversation surrounding this new platform is hot. Individuals and businesses &#8211; big and small &#8211; are racing to get their voice out on Threads.&nbsp; You don\u2019t want to miss the Threads wave (Remember when we all took forever to start using TikTok?), but you do want to approach with care as we are still learning the ins and outs. Within the first two days of launch, there are already a record 70 million users on the platform and counting. Making Threads one of the quickest-growing social media platforms in history.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DON\u2019T: Hashtag or Share GIFs (yet). A Few Features are Still Missing<\/span><\/h2>\n\n\n\n<p>According to Adam Mosseri, Head of Instagram, there are many amazing features incoming. Right now, hashtags do not work. You cannot use GIFS natively either, although there is an option to copy and paste them from your camera reel. A few things that are not yet available that we hope to see in future weeks and months are:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Analytics and Data Feeds<\/li>\n\n\n\n<li>Timeline Sort and Filter<\/li>\n\n\n\n<li>Content Search<\/li>\n\n\n\n<li>Drafting Posts<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DO: Know Threads&#8217; Content Creation Limits&nbsp;<\/span><\/h2>\n\n\n\n<p>Content creators, influencers, and social media <a href=\"https:\/\/blog.ironmarkusa.com\/one-person-marketing-team-with-agency-partner\">managers<\/a> rejoice! If you\u2019ve ever had to share your thoughts in a series of tweets, get ready for impressive 500-character limits. Additionally, you can record up to&nbsp; 5-minute videos allowing yourself more content in one share. It seems that Threads is coming up with new ways to let content flow and reach more users.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DON\u2019T: Try to Download Threads if you Live in the EU<\/span><\/h2>\n\n\n\n<p>While Threads is currently available in over 100 countries, including the U.S., Britain, Australia, Canada, and Japan, the European Union has not made Threads available due to strict privacy laws. Like Facebook and Instagram, it is collecting all of your data, which is not compliant with the EU\u2019s General Data Protection Regulation (GDPR) therefore, those within the EU cannot join Threads at this time. There are data and privacy concerns that will need to be addressed as the platform rolls out to more users.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DO:&nbsp; Post With Discretion<\/span><\/h2>\n\n\n\n<p>This is a big one. Threads does not allow drafts or even editing a Thread once it is published. So before you share your thoughts, funny memes, or big news, make sure you fact-check, proofread thoroughly, and revise before publishing. The only way to remove a post will be to delete it.&nbsp; Threads also obeys all of Meta\u2019s content rules &#8211; so anything that could get you banned on Instagram applies here as well.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DON\u2019T: Expect Ads In Your Feed Right Away<\/span><\/h2>\n\n\n\n<p>Currently, Threads is offering an ad-free experience. The Guardian reports that there will be no ads on the platform through the end of the year. Additionally, sponsored posts are most likely on the way as well. For now, organic content that speaks to expertise, authority, and brand culture is key.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DO: Use Your Phone to Thread (Can We Make \u201cThread\u201d Happen?)<\/span><\/h2>\n\n\n\n<p>Threads is exclusively a mobile app for now. It does work on tablets, but it is the exact same interface as seen on your phone through the app. Also, something to note, there is no web interface, but URLs can be shared as read-only content.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DON\u2019T: Be Concerned If You Can\u2019t See Your Followers In Your Feed&nbsp;<\/span><\/h2>\n\n\n\n<p>Your followers will be there, but they won\u2019t display the same way you are used to on Facebook or Instagram. Everyone from your Instagram can be imported, but there is no followers feed or content search option. For now, the algorithm will provide a combination of content from your followers and posts that it deems relevant to you.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">DO: Have Fun With It&nbsp;<\/span><\/h2>\n\n\n\n<p>Early adopters delight! Experiment with your content. Big names like Netflix, MTV, and Under Armour are already on Threads having light-hearted, fun conversations.&nbsp; So far, as of day two, Threads seems like the place to enjoy a different, more informal space while connecting with your network. For the latest features and tips, make sure you follow the Head of Instagram, Adam Mosseri (@Mosseri),&nbsp; to see what\u2019s coming next.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-size: 30px; color: #000000;\">Let Ironmark Keep You in the Loop<\/span><\/h2>\n\n\n\n<p>The digital team at Ironmark is closely analyzing the momentum of the newest digital marketing trends and how they can help our clients! So if you have questions about Threads or how to utilize any of your social media platforms, <a href=\"https:\/\/imk.ironmarkusa.com\/contact\">give us a call<\/a>. We can\u2019t wait to see what\u2019s coming and make social work for you.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The internet is all atwitter (see what we did there?) with the news of the launch of Meta\u2019s Threads! Threads,&#8230;<\/p>\n","protected":false},"author":22,"featured_media":1902,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[1],"tags":[22],"class_list":["post-1901","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-industries","tag-social-media-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meta\u2019s Threads Don\u2019ts (And What to Do Instead) - Article<\/title>\n<meta name=\"description\" content=\"Threads, Meta\u2019s newest app, offers a microblogging platform to share text updates with your social sphere. Here&#039;s what we know so far.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ironmarkusa.com\/metas-threads-donts-and-what-to-do-instead\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meta\u2019s Threads Don\u2019ts (And What to Do Instead) - Article\" \/>\n<meta property=\"og:description\" content=\"Threads, Meta\u2019s newest app, offers a microblogging platform to share text updates with your social sphere. 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