{"id":2125,"date":"2024-04-11T17:25:00","date_gmt":"2024-04-11T21:25:00","guid":{"rendered":"https:\/\/dev.ironmarkusa.com\/lead-time-to-order-company-swag\/"},"modified":"2025-08-28T22:00:25","modified_gmt":"2025-08-29T02:00:25","slug":"lead-time-to-order-company-swag","status":"publish","type":"post","link":"https:\/\/ironmarkusa.com\/lead-time-to-order-company-swag\/","title":{"rendered":"How Much Lead Time Do You Need to Order Your Company Swag?"},"content":{"rendered":"\n<p>We\u2019re in the swing of trade show season, and conference centers are once again filling up with attendees from all over the world. The excitement is palpable, especially after many of these events were relegated to screens or went totally silent just a few short years ago.&nbsp;<\/p>\n\n\n\n<p class=\"has-alt-serif-font-family\"><strong>Related: <a href=\"https:\/\/blog.ironmarkusa.com\/promo-item-order-info\">Placing a Promo Item Order: What Info Do You Need?<\/a><\/strong><br><br><\/p>\n\n\n\n<p>With trade show attendance up again, it\u2019s the perfect chance to take advantage of the in-person meet-ups with some well-designed and thoughtfully curated company swag and branded corporate gifts. The entire year is ripe with opportunities to show your customers, prospects, and employees you care. Statistics show that <a href=\"https:\/\/www.vistaprint.com\/hub\/top-promotional-products-and-trends\">66 percent of people view a brand more positively when receiving swag<\/a>. That\u2019s a big effect for sure!&nbsp;<\/p>\n\n\n\n<p>We\u2019ve put together a comprehensive calendar of deadlines so you\u2019ll be prepared no matter what pops up, from trade shows to company events, to holiday gifts for employees or customers. Use this guide to find unique promotional items, branded corporate gifts, and company swag that delight your audience every time.<\/p>\n\n\n\n<p class=\"has-alt-serif-font-family\"><strong>Related: <a href=\"https:\/\/blog.ironmarkusa.com\/tradeshow-insights\">11 Insights to Kick-Start Your Trade Show.<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">What are the Best Promotional Items Right Now?<\/span><\/h2>\n\n\n\n<p>Whether you\u2019re looking for something tried and true or searching for the next trend, all of these items have the wow factor that comes with gifting people branded corporate gifts that are both useful and coveted.<\/p>\n\n\n\n<p>Here are the best promotional items for 2024:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"color: #666666;\"><strong>T-Shirts: <\/strong><\/span>Who doesn\u2019t love a well-designed, good-looking t-shirt that is comfortable and fun to wear?<\/li>\n\n\n\n<li><strong><span style=\"color: #666666;\">Mugs:<\/span> <\/strong>They come in all sizes and shapes. Get portable or warmable mugs to make them extra utilitarian.<\/li>\n\n\n\n<li><span style=\"color: #666666;\"><strong>Umbrellas:<\/strong><\/span> How many times would an umbrella be nice but you don\u2019t have one on hand? Exactly.<\/li>\n\n\n\n<li><span style=\"color: #666666;\"><strong>Tote Bags:<\/strong><\/span> The useful nature of this product is great. It\u2019s a chance to be more sustainable and also to use materials that resonate with your product for a unique promotional item.<\/li>\n\n\n\n<li><span style=\"color: #666666;\"><strong>Water Bottles:<\/strong><\/span> See umbrellas, above. How many water bottles have you misplaced? A high-quality promo bottle will go a long way towards keeping you hydrated and happy.<\/li>\n\n\n\n<li><span style=\"color: #666666;\"><strong>USB Chargers: <\/strong><\/span>These simple pack-in-your-bag tech items are incredibly helpful to have around, especially when on the go, like at an event.<\/li>\n\n\n\n<li><span style=\"color: #666666;\"><strong>Headphones:<\/strong> <\/span>We all have them but they wear out or get misplaced. A nice new set is a welcome gift.<\/li>\n\n\n\n<li><strong><span style=\"color: #666666;\">Backpacks:<\/span> <\/strong>Just like tote bags, backpacks are extremely practical. A higher ticket product, but one of the best promotional items because they\u2019re coveted by all.<\/li>\n\n\n\n<li><span style=\"color: #666666;\"><strong>Food: <\/strong><\/span>Who doesn\u2019t love chocolate, a homemade savory treat, or a baked good, especially from a local company? They make for unique promotional items that delight and surprise.<\/li>\n\n\n\n<li><span style=\"color: #666666;\"><strong>Portable Speakers:<\/strong> <\/span>Perfect for picnics, tailgates, and other get-togethers, they\u2019re a gift that keeps giving.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">When Should You Order Branded Corporate Gifts?<\/span><\/h2>\n\n\n\n<p>The general rule of thumb is to order at least 90 days before your event. This gives you time to avoid any supply chain delays that can derail delivery as well as other unforeseen snafus. This timeline covers printing, packaging, and delivery, with a small cushion to ensure you have all your company swag in hand before the event.&nbsp;<\/p>\n\n\n\n<p>If you\u2019re within that window, but you still need your items, don\u2019t worry. Some promotional products have a quick turnaround and if they\u2019re already in stock, we can <a href=\"https:\/\/ironmarkusa.com\/promotional-products-apparel\/\">help you print <\/a>them much quicker.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-size: 30px; color: #000000;\">How Do You Best Plan Your Promo Calendar?<\/span><\/h2>\n\n\n\n<p>This calendar gives you a sampling of events you can start planning for now. We added trade shows to almost every month since they generally run most months of the year. Use these dates as inspiration for other gifting opportunities too. Some holidays are more widely celebrated than others, but all provide an opportunity to provide prospects, customers, or employees with meaningful and unique promotional items:<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td colspan=\"2\">\n<p style=\"text-align: center; font-weight: bold;\">2024\/2025 Promo Calendar<\/p>\n<\/td><\/tr><tr><td>\n<p style=\"text-align: center;\"><strong>Order By<\/strong><\/p>\n<\/td><td>\n<p style=\"text-align: center;\"><strong>Delivery By\/<\/strong><strong>Events<\/strong><\/p>\n<\/td><\/tr><tr><td>\n<p>January 1st<\/p>\n<\/td><td>\n<p>April 1st<\/p>\n<p>Trade Shows<\/p>\n<p>Celebrate Diversity Month<\/p>\n<p>World Health Day<\/p>\n<p>Earth Day<\/p>\n<\/td><\/tr><tr><td>\n<p>February 1st<\/p>\n<\/td><td>\n<p>May 1st<\/p>\n<p>Trade Shows<\/p>\n<p>Asian Heritage Month<\/p>\n<p>Skin Cancer Awareness Month<\/p>\n<p>Teacher Appreciation Week<\/p>\n<p>International Nurses Day<\/p>\n<p>Memorial Day<\/p>\n<\/td><\/tr><tr><td>\n<p>March 1st<\/p>\n<\/td><td>\n<p>June 1st<\/p>\n<p>Trade Shows<\/p>\n<p>LGBTQ Pride Month<\/p>\n<p>Higher Education Day<\/p>\n<p>World Oceans Day<\/p>\n<p>Juneteenth<\/p>\n<\/td><\/tr><tr><td>\n<p>April 1st<\/p>\n<\/td><td>\n<p>July 1st<\/p>\n<p>International Plastic Bag Free Day<\/p>\n<p>Independence Day<\/p>\n<p>World Chocolate Day<\/p>\n<p>Social Media Giving Day<\/p>\n<p>National Clean Beauty Day<\/p>\n<\/td><\/tr><tr><td>\n<p>May 1st<\/p>\n<\/td><td>\n<p>August 1st<\/p>\n<p>National Financial Awareness Day<\/p>\n<p>National Dog Day<\/p>\n<\/td><\/tr><tr><td>\n<p>June 1st<\/p>\n<\/td><td>\n<p>September 1st<\/p>\n<p>Labor Day<\/p>\n<p>National Hispanic Heritage Month<\/p>\n<p>World Alzheimer&#8217;s Day<\/p>\n<p>Back to School<\/p>\n<\/td><\/tr><tr><td>\n<p>July 1st<\/p>\n<\/td><td>\n<p>October 1st<\/p>\n<p>National Cyber Security Awareness Month<\/p>\n<p>International Coffee Day<\/p>\n<p>International Teachers Day<\/p>\n<p>World Mental Health Day<\/p>\n<p>Indigenous Peoples&#8217; Day<\/p>\n<p>Trade Shows<\/p>\n<p>Halloween<\/p>\n<\/td><\/tr><tr><td>\n<p>August 1st<\/p>\n<\/td><td>\n<p>November 1st<\/p>\n<p>Veterans Day<\/p>\n<p>Trade Shows<\/p>\n<p>World Kindness Day<\/p>\n<p>Thanksgiving<\/p>\n<\/td><\/tr><tr><td>\n<p>September 1st<\/p>\n<\/td><td>\n<p>December 1st<\/p>\n<p>International Day of Persons with Disabilities<\/p>\n<p>Christmas<\/p>\n<p>Hanukkah<\/p>\n<p>Kwanzaa<\/p>\n<\/td><\/tr><tr><td>\n<p>October 1st<\/p>\n<\/td><td>\n<p>January 1st<\/p>\n<p>New Year&#8217;s Day<\/p>\n<p>Ditch Your Resolution Day<\/p>\n<p>Community Manager Appreciation Day<\/p>\n<\/td><\/tr><tr><td>\n<p>November 1st<\/p>\n<\/td><td>\n<p>February 1st<\/p>\n<p>Black History Month<\/p>\n<p>Groundhog Day<\/p>\n<p>International Day of Women and Girls in Science<\/p>\n<p>Galentine&#8217;s Day<\/p>\n<p>Valentine&#8217;s Day<\/p>\n<p>President&#8217;s Day<\/p>\n<\/td><\/tr><tr><td>\n<p>December 1st<\/p>\n<\/td><td>\n<p>March 1st<\/p>\n<p>Women&#8217;s History Month<\/p>\n<p>World Wildlife Day<\/p>\n<p>Trade Shows<\/p>\n<p>International Women&#8217;s Day<\/p>\n<p>Global Recycling Day<\/p>\n<p>Easter<\/p>\n<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><span style=\"font-style: italic;\">Source: <\/span><a style=\"font-style: italic;\" href=\"https:\/\/blog.hootsuite.com\/weird-holidays-to-celebrate-on-social-media\/#January_social_media_holidays\">Hootsuite<\/a><\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p class=\"has-alt-serif-font-family\"><strong>Related: <a href=\"https:\/\/blog.ironmarkusa.com\/promo-planning-survival-guide\">Your Survival Guide to Promotional Planning: Products and Branded Merchandise.&nbsp;<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #000000;\">ARE YOU Ready to Order Now?<\/span><\/h2>\n\n\n\n<p><span style=\"font-size: 18px; color: #898a8e;\">In the world of promo, ordering sooner is always better. With a 90-day window, you\u2019ll be sure to get the availability you need for the best promotional items without any expedited costs or other premium charges. When you work with a partner like Ironmark, we can help you find the promotional items that work best for your objectives, and get you the choice <em>and <\/em>the buying power.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re in the swing of trade show season, and conference centers are once again filling up with attendees from all&#8230;<\/p>\n","protected":false},"author":18,"featured_media":2126,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[1],"tags":[7,12],"class_list":["post-2125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-industries","tag-promotional-products","tag-digital-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Much Lead Time Is Needed to Order Company Swag? - Article<\/title>\n<meta name=\"description\" content=\"The smartest time to order your company swag, unique promotional items, &amp; branded corporate gifts is ASAP. 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