{"id":701,"date":"2018-05-01T15:30:00","date_gmt":"2018-05-01T19:30:00","guid":{"rendered":"https:\/\/dev.ironmarkusa.com\/wide-format\/"},"modified":"2024-10-11T14:43:52","modified_gmt":"2024-10-11T18:43:52","slug":"wide-format","status":"publish","type":"post","link":"https:\/\/ironmarkusa.com\/wide-format\/","title":{"rendered":"Wide Format | Why You&#8217;re Missing Out Without It"},"content":{"rendered":"\n<p>Office printers are great for many of your everyday projects or business needs. But, if you have a large-scale project and want to make a lasting impression on your audience your standard inkjet or laser printer just won\u2019t do the trick.<\/p>\n\n\n\n<p>Imagine, showing up at an event or trade show with posters printed by substandard equipment! You\u2019re probably sure to grab a lot of attention, but not the kind you want.<\/p>\n\n\n\n<p>With that in mind, let\u2019s take a look at why&nbsp;<a href=\"https:\/\/ironmarkusa.com\/large-format-printing-services\/\" target=\"_blank\" rel=\"noopener\">wide format printing<\/a>&nbsp;(also known as large format printing) is the right choice for your large-scale, important print pieces and trade show banners.<\/p>\n\n\n\n<p class=\"has-alt-serif-font-family\"><a href=\"\/commercial-printing-terms\" target=\"_blank\" rel=\"noopener\"><strong>Related: 8 Commercial Printing Terms You Need to Know<\/strong><\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Wide Format Printing Is Excellent for Banners &amp; Posters<\/h4>\n\n\n\n<p>Most standard printers allow you to print documents that are no wider than 8.5 inches and no longer than 14 inches. That\u2019s fine for simple, smaller pieces, but it won\u2019t help you print impactful, stunning visuals for your brand \u2013 especially since most posters and banners are between 18 and 100 inches wide.<\/p>\n\n\n\n<p>That\u2019s where large format printing comes in handy and <a href=\"https:\/\/graphicartsmag.com\/articles\/2017\/06\/characteristics-wide-format-printing\/\" target=\"_blank\" rel=\"noopener\">makes a huge difference<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">The Right Custom Banner MakeS Your Business Stand Out<\/h4>\n\n\n\n<p>While a hand-painted or A4 format poster might impress an artistic crowd, a wide format banner will showcase your professionalism. No one is going to squint at small, hand-made ads in a large hall filled with dozens of competitors promoting their products and services. The brands that get noticed leverage custom floor graphics, large event signage and flashy trade show pop-up banners. Prospects need to see your assets from a distance, so you stand out in a crowded field.<\/p>\n\n\n\n<p><iframe loading=\"lazy\" style=\"display: block; margin-left: auto; margin-right: auto;\" src=\"https:\/\/www.youtube.com\/embed\/As_aU9UPOQs?rel=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\n\n\n<p class=\"has-text-align-center\"><span style=\"font-size: 14px;\"><em>Ironmark recently printed custom wide format cornhole boards for a local brewery client.<\/em><\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Wide Format Printing Is Environmentally Friendly<\/h4>\n\n\n\n<p>Unlike other technologies,&nbsp;wide format printing uses UV and low-VOC inks to minimize environmental impact. It&#8217;s a quality medium that conveys your message effectively and protects the environment at the same time.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Wide Format Banners Look Better Than Small-Scale Ones<\/h4>\n\n\n\n<p>An eye-catching, high-quality and creative banner is sure to generate a lot of buzz at any event. That\u2019s because your graphics and company logo will appear clean and crisp, due to the high-resolution that large format printing requires. This also ensures your audience will easily read your message and understand your visuals.<\/p>\n\n\n\n<p>Wide format products are also more engaging since they typically occupy more of your prospects\u2019 eyesight. Make sure to include your contact details and a call to action on your large format banner to encourage prospects to look your business up and learn more about what you have to offer.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"text-decoration: underline;\"><strong>Bonus tip<\/strong><\/span><strong>:<\/strong> don\u2019t hesitate to customize the company vehicle, too! Position your branded car or truck in front of the hall or in a visible spot in the parking lot &#8212; prospects will already know your company before they walk into the event.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">CONCLUSION<\/h4>\n\n\n\n<p>Wide format printing creates compelling materials that present and promote your business in a bold, professional manner. Don\u2019t miss out on the opportunity to elevate brand awareness and attract potential customers at the next trade show or event.<\/p>\n\n\n\n<p>Want to browse hundreds of large format trade show displays? Check out our display handbook to get the ball rolling.<\/p>\n\n\n\n<p>If you need quality wide format printing take a look at our services and <a href=\"http:\/\/imk.ironmarkusa.com\/contact\">get in touch<\/a> with our experts to discuss your needs. We\u2019re here to help your company make an impact!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Office printers are great for many of your everyday projects or business needs. But, if you have a large-scale project&#8230;<\/p>\n","protected":false},"author":22,"featured_media":702,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[1],"tags":[9],"class_list":["post-701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-industries","tag-print-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wide Format | Why You&#039;re Missing Out Without It<\/title>\n<meta name=\"description\" content=\"Your standard office inkjet printer won\u2019t always do the trick -- sometimes you need to go big! 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Wide format printing is ideal for your large-scale, important print projects and trade show banners.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ironmarkusa.com\/wide-format\/\" \/>\n<meta property=\"og:site_name\" content=\"Ironmark\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/IronmarkUSA\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-01T19:30:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-11T18:43:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ironmarkusa.com\/wp-content\/uploads\/2024\/10\/Wide-Format-Ironmark-Header.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"669\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lynne Kingsley\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@IronmarkUSA\" \/>\n<meta name=\"twitter:site\" content=\"@IronmarkUSA\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lynne Kingsley\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/wide-format\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/wide-format\\\/\"},\"author\":{\"name\":\"Lynne Kingsley\",\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/#\\\/schema\\\/person\\\/f40cd22011c6bb10a51c001f70b7e39f\"},\"headline\":\"Wide Format | Why You&#8217;re Missing Out Without It\",\"datePublished\":\"2018-05-01T19:30:00+00:00\",\"dateModified\":\"2024-10-11T18:43:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/wide-format\\\/\"},\"wordCount\":590,\"publisher\":{\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/wide-format\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ironmarkusa.com\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/Wide-Format-Ironmark-Header.png\",\"keywords\":[\"Print\"],\"articleSection\":[\"All Industries\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/wide-format\\\/\",\"url\":\"https:\\\/\\\/ironmarkusa.com\\\/wide-format\\\/\",\"name\":\"Wide Format | Why You're Missing Out Without It\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/wide-format\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ironmarkusa.com\\\/wide-format\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ironmarkusa.com\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/Wide-Format-Ironmark-Header.png\",\"datePublished\":\"2018-05-01T19:30:00+00:00\",\"dateModified\":\"2024-10-11T18:43:52+00:00\",\"description\":\"Your standard office inkjet printer won\u2019t always do the trick -- sometimes you need to go big! 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